You’ve scored the invite of a lifetime – a coveted award show attendance. Now comes the panic-inducing question: what on earth do you wear? Whether you’re walking the red carpet or attending as a guest, making the right fashion statement is crucial.
Award shows aren’t just about the honors being handed out; they’re fashion spectacles where attendees can showcase their personal style while adhering to the event’s unspoken rules.
Let me tell you something – dressing for these events isn’t as intimidating as it seems. I’ve spent years analyzing red carpet fashion, consulting with stylists, and understanding what truly works for these high-profile occasions. The secret? Balance between making a statement and maintaining sophistication.
1. The Classic Hollywood Glamour

Nothing says “I belong here” quite like channeling old Hollywood glamour. Think floor-length gowns in luxe fabrics like silk or velvet.
A fitted silhouette that hugs your curves before gently flaring out creates that iconic silhouette we associate with golden-era stars. For color, deep ruby red, emerald green, or the always-sophisticated black are your best bets. Pair with elbow-length gloves for an extra touch of vintage charm, if you’re feeling adventurous.
What makes this look work is the attention to detail. Make sure your hair is styled in soft waves or an elegant updo. Statement earrings or a classic tennis bracelet completes the look without overwhelming it. Remember – simplicity with one standout element is key to pulling off this timeless aesthetic.
My favorite interpretation of this style in recent years was Zendaya’s breathtaking emerald green gown at the 2019 Emmy Awards – it captured vintage glamour while feeling completely contemporary.
2. The Statement-Making Modern Suit

Who says you need to wear a dress? A perfectly tailored suit can turn more heads than any gown.
This outfit idea works spectacularly well when you play with unexpected colors or fabrics. Consider a velvet suit in burgundy or a silk set in champagne. The modern twist here is all about fit and proportion – think slightly oversized blazers with slim-cut trousers or vice versa.
Don’t forget you’re at an award show, tho. Elevate this look with statement jewelry and impeccable shoes. A silk camisole or nothing underneath a well-structured blazer (with appropriate fashion tape, of course) can create a daringly sophisticated look.
Billy Porter’s tuxedo gown at the 2019 Oscars showed how gender-fluid fashion can create unforgettable red carpet moments.
3. The Architectural Masterpiece

For the fashion-forward attendee, consider a gown with unexpected structure and form. This is about wearing a piece of art rather than just clothing.
Look for gowns with interesting necklines, sculptural elements, or unexpected cutouts. Designers like Iris van Herpen and Gaurav Gupta specialize in creations that seem to defy gravity.
The key to pulling off these architectural pieces is keeping everything else minimal. Your accessories should be inconspicuous, and hair and makeup should be sleek and refined.
Lady Gaga’s periwinkle Valentino gown at the 2019 Golden Globes, with its massive train and subtle structural elements, exemplifies this approach perfectly. It command attention without trying to hard.
4. The Strategic Sparkle

Nothing captures the lights and cameras quite like strategic sparkle. But there’s a difference between elegant shimmer and looking like a disco ball.
Choose gowns with carefully placed sequins, crystals, or beadwork that catch the light as you move. Ombré effects where sparkle concentrates in certain areas creates visual interest and dimension. Metallic hues like champagne, silver, or rose gold work beautifully for this style.
This look pairs well with more subdued accessories – perhaps simple diamond studs or a delicate bracelet. Regina King’s 2021 Oscar dress by Louis Vuitton featured over 62,000 sequins and 8,000 crystals, yet somehow managed to look elegant rather than excessive. Thats the balance you want to achieve.
See Also: 16 Best Pop Culture Dress to Impress Outfit Ideas
5. The Unexpected Color Story

Black, white, and metallics dominate award shows, which is exactly why an unexpected color choice can make you memorable.
Consider hues that aren’t typically seen on the red carpet – butter yellow, lavender, terracotta, or even a sophisticated lime. The key is choosing a shade that compliments your skin tone while standing out from the crowd. The silhouette can be relatively classic when the color is doing the heavy lifting.
Gemma Chan’s 2019 Oscar appearance in a bright pink Valentino creation proved how effective an unexpected color can be. Her relatively simple silhouette let the magnificent color take center stage. Sometimes the boldest statement is just a matter of hue.
6. The Thoughtful Cultural Reference

Many memorable award show moments come from attendees who incorporate elements of their cultural heritage into their ensembles.
This might mean wearing traditional textiles reimagined in contemporary silhouettes, incorporating symbolic motifs or colors, or working with designers from your heritage. The result is not only visually stunning but meaningful. It transforms fashion from mere clothing into storytelling.
Chadwick Boseman’s embroidered jackets often referenced African royalty, while Mindy Kaling has beautifully incorporated Indian design elements into her red carpet looks. This approach creates a personal connection to your outfit that transcends trends.
7. The Sustainable Statement

With increasing awareness about fashion’s environmental impact, sustainable award show attire has become both meaningful and chic.
Consider vintage couture, which offers both exclusivity and sustainability. Alternatively, seek out designers known for ethical practices and eco-friendly materials. Reformation, Stella McCartney, and newer labels like Chromat create red-carpet worthy pieces with conscience.
Emma Watson has been a pioneer in this space, often wearing custom sustainable creations and proving that eco-friendly can be extraordinary. In 2018, she wore a vintage Ralph Lauren dress to the Vanity Fair Oscar party, demonstrating that sustainable doesn’t mean compromising on glamour.
8. The Power of Monochrome

There’s something undeniably powerful about a monochromatic look. It creates a streamlined silhouette that photographs beautifully.
Choose separates or a dress and accessories all in slightly different shades of the same color. This creates depth while maintaining the cohesive impact. White, cream, and ivory combinations are particularly striking, as are all-black ensembles with textural variation.
Zendaya’s all-white Tom Ford ensemble at the 2020 Critics’ Choice Awards demonstrated the quiet confidence of monochrome dressing. The look appears effortless while being incredibly thoughtful – exactly the balance you want to strike.
9. The Feather Fantasy

Few embellishments create movement and drama like feathers. They catch light in a completely different way than sequins and add a sense of whimsy.
A full feathered gown might be too much for most, but strategic feather placement – perhaps along a hem, at the shoulders, or as a delicate trim – can elevate a simple design to something extraordinary. Feathers in unexpected colors can be even more impactful than traditional white or black.
Billy Porter’s remote Emmy appearance in 2020 featured a stunning white suit with an attached train trimmed in feathers – proving that this element can read as sophisticated rather than costumey when handled with restraint.
10. The Reimagined Classic

Taking a classic silhouette and adding an unexpected twist creates the perfect balance of familiar and fresh.
Consider a ballgown with pockets, a tuxedo with an unexpected back detail, or a column dress with removable overskirt. These unexpected elements create memorable moments while maintaining the elegance required for such events. Jason Wu and Christian Siriano excel at these reimagined classics.
Jennifer Lawrence’s 2013 Oscar dress – the Dior ballgown she famously tripped in – was actually a brilliant example of this approach. The classic silhouette was modernized through subtle structural choices and fabric selection, making it both timeless and contemporary.
11. The Statement Cape

Few accessories make an entrance quite like a cape. Whether attached to your outfit or worn as a separate piece, capes add drama and movement.
For maximum impact, choose a cape in a contrasting color to your main ensemble, or one with special detailing like embroidery or beading. Floor-length capes create the most dramatic effect, but shorter versions can be equally striking if well-designed.
Gwyneth Paltrow’s 2012 Oscar ensemble featuring a white Tom Ford dress with a matching cape established this as a red carpet staple. When done right, a cape transforms even simple attire into something royalty-worthy.
See Also: 15 Glamour Dress to Impress Outfit Ideas
12. The Transformative Ensemble

Why settle for one look when you can have two? Convertible pieces offer drama and practicality.
Seek out designs with removable elements – perhaps a skirt that detaches to reveal pants underneath, a jacket that can be removed to change the entire feel of the outfit, or cleverly designed pieces that can be worn multiple ways. This approach also gives you versatility between the ceremony and after-parties.
Lady Gaga’s 2019 Met Gala appearance where she unveiled multiple looks in sequence exemplifies this concept. While you may not need four separate reveals, having one transformation moment can make your appearance memorable.
13. The Minimalist Masterpiece

In a sea of embellishment, sometimes the most striking choice is deliberate simplicity. Clean lines and perfect tailoring speak volumes.
Look for architectural cuts in luxurious fabrics with minimal ornamentation. The key is impeccable fit – these designs leave nowhere to hide poor tailoring. Focus on one standout element, whether it’s an interesting neckline, an unexpected back detail, or a strategic cutout.
Meghan Markle’s approch to formal wear often embodies this philosophy. Her Givenchy wedding dress demonstrated how restraint can be more impactful than excess. For award shows, this translates to understated elegance that stands out precisely because it isn’t trying too hard.
14. The Strategic Sheer

Sheer elements have dominated red carpets in recent years, but there’s an art to doing it tastefully.
Look for designs with strategically placed sheer panels that create visual interest without revealing too much. Often, the most elegant approaches layer sheerness over opaque fabrics or use sheer elements in unexpected places like sleeves or back details.
The color of the sheer fabric matters too – black can look edgier, while flesh-toned sheers create an ethereal effect. Kerry Washington’s 2016 Emmy dress featured sheer elements that added interest and lightness to what could have been a heavy black gown. It’s all about balance.
15. The Unexpected Texture Play

While most focus on silhouette and color, texture can be your secret weapon for standing out on the red carpet.
Mixing textures creates visual intrigue that photographs beautifully. Consider combinations like velvet with silk, sequins with feathers, or metallic fabric with matte finishes. The contrast creates depth that flat fabrics alone cannot achieve.
Cate Blanchett frequently employs this strategy, mixing textural elements in unexpected ways. Her 2020 Venice Film Festival appearance in a navy jumpsuit with contrasting textures demonstrated how sophisticated this approach can be when executed thoughtfully.
Final Thoughts
Award shows present a unique opportunity to make a fashion statement that balances personal expression with the gravitas these events demand. The key is understanding your own body, the specific event’s unspoken rules, and how to express your personality while respecting the occasion.
Remember that confidence is your most important accessory. Whatever outfit direction you choose, wear it with conviction. The most memorable award show attendees aren’t necessarily wearing the most expensive or elaborate ensembles – they’re wearing outfits that genuinely reflect who they are while rising to the occasion.
And perhaps most importantly, ensure whatever you choose allows you to sit comfortably for several hours. The most beautiful outfit in the world won’t serve you well if you can’t enjoy the event because you’re in constant discomfort. Glamour shouldn’t require suffering.
Now go make your red carpet moment count!